About Us


Toscani was originally established in 1984 on the Central Coast of New South Wales. The boutique ecompassed both mens and womens international designers and was just one of five retail boutiques owned and operated by Maxine McMaster. In 1995 Toscani expanded to the Sunshine Coast in Queensland with its Noosa boutique.The classic white store concept sits perfectly just a stones throw from Noosa’s Laguna Bay, Australias premier seaside resort attracting international visitors to its laidback sophisticated lifestyle. The outstanding success of Toscani is based on offering clients an unparalled luxury shopping experience combining quality, individuality, style and service.

Director Maxine McMaster travels around the world to bring unique design concepts to her customers; her favourite destinations to source these brands Paris, Milan, London and New York. Her extensive career has taken her inside the most exclusive fashion houses around the globe. Widely known and well respected in the fashion industry with 30 years’ experience, Maxine continues to build strong relationships with international designers.

Now joined by daughter Erin who recently completed a business and fashion degree, Maxine and Erin are working collaboratively to grow the business in store and online. The mother daughter team’s passion for fashion has driven them to bring originality to the store which has been Toscani’s point of difference and the reason why women love the carefully selected collection showcased in-store and online. Toscani online aims to share the unique in-store experience to women globally with 24-hour access to Australia’s leading range of the most innovative, most sought after clothing and accessories from around the world.

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